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This is Why You May Not Be Motivated to Achieve Your Goals

Updated: Sep 18, 2023




Are the goals you are pursuing the best use of your time, expertise, and finances? Or, would your limited resources be better invested in pursuing "high-return" goals? In today's 360 Leadership Newsletter, I want to help you to pursue high-return goals. Why? Because when you pursue high-return goals, you are more confident, motivated, and incentivized to achieve them.


Ever heard the story about a rider riding an elephant through the jungle? It is used as an analogy for what it takes to convince your mind and your emotions to pursue a stretching undertaking. Would you define your goals as stretching undertakings? Definitely, that is why they are pursuits you aspire to attain in the future.

I first heard about the rider and the elephant in "Switch: How to Change Things When Change is Hard" by Chip Heath and Dan Heath. I have since heard it being used in several other leadership and behavioral psychology publications.

The idea is that it is not enough for your mind (the rider) to know the destination it wants to go; unless it can convince your emotions (the elephant) so that it is motivated to follow, the elephant (your emotions) are so strong that it can override (more like trample) the rider and do its own thing.

What does this have to do with high-return goals?

It is all in the definition: high-return goals are goals that align your mind and emotions to start, sustain, and achieve them.


“If you want to be happy, set a goal that commands your thoughts, liberates your energy, and inspires your hopes.”

-Andrew Carnegie.

So, what does it take to convince your heart and emotions that you are pursuing high-return goals you should stick with?

1. Passion

When you pursue something you are passionate about, you motivate your emotions to want to follow the path.


2. Proficiency

When you feel proficient at what you are pursuing, you become confident you have what it takes to accomplish your goal, and so you do.


3. Profit

When you see you stand to profit (financially or otherwise) from pursuing your goal, you are incentivized to stay with it until you attain that higher level.


“Every successful person begins with two beliefs: the future can be better than the present, and I have the power to make it so.”

-Anonymous.


Personal Goal Setting

What to know how to define and set high-return goals you would be passionate, proficient, and profiting from pursuing?

We have created the Personal Goal-Setting Course to help you define, set, and achieve high-return goals within a year.

Click the link below to learn more and sign up for only $149.

See you there!




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